Social Media for Youth Markets: Talk by Sanjay Mehta, at the Global Youth Marketing Forum

It was fun time again this year, at the Global Youth Marketing Forum, organized by Dr. R. L. Bhatia.

I was invited to speak on the subject of how brands are using Social Media to reach youth markets. As our company has many brands that target youth markets using Social Media, I was able to share my experience. A detailed case study that I shared was about one of our clients, Channel V, and a recent, successful campaign that we ran on Social Media, called ‘Sabse Liked College’.

My presentation deck, from the forum is as under:

Tagged as: channel v, global youth marketing forum, indiafest, sabse liked college, sanjay mehta, social media, youth market